The names we assign to colors are restrictive and only serve to impede our minds. The water that comes out of a faucet isn’t “blue.” Leaves on the trees can be “green” but they can be so much more. In Japan there’s even the absurd hada-iro (skin color), a peachy color that’s so wrong I’m not even going to begin. But now a young designer duo wants to change the way kids learn about color. They’ve created a set of “Nameless Paints” whose colors are simply identified by just that – their color.
The set of “Nameless Paints” were originally part of the 2012 Kokuyo Design Awards, one of the most interesting design awards in Japan that’s helped commercialize simple yet groundbreaking products like the kadokeshi eraser or the infinite canvas roll table.
Kokuyo’s stationary brand Campus spent the last 3 years working with the designer duo to refine their concept and eventually bring it to market. The set of “Nameless Paints” will go on sale in Japan in October of 2015 and will retail for 1800 yen.
"We want this to be a gift to the city of Los Angeles," he says. "We've been collectors now going on 45 years."
Broad says building his museum took longer and cost more than he thought it would. But he wanted a permanent home for his collection so people could see it and enjoy it.
"We wanted to share it with the broadest possible public," he says. "That's why we have free admission."
The Broad contemporary art museum opened in Los Angeles this weekend, and NPR explores how the museum's audio tour addresses the challenge of how talk to kids about contemporary art.
I am at teacher with Stokes County Schools.